How Homebuyers Ask for Green (Without Saying the Word)
Did you know that all homebuyers are actually looking for green homes?
Do you know why?
Are you prepared to meet your clients green home needs?
This course will provide multiple opportunities for you to reflect on your approach to serving your clients and helping them sell, buy or upgrade to a 'green' home.
- What are the different ways homebuyers can find/create a green home?
- Which of these homebuyer desires are most important to focus on?
- How can I differentiate myself in the market?
*Source: Energy Pulse 2014 - Shelton Communication Group, Inc
- Understand the importance of 'green' with today's homebuyers
- Learn how to talk about energy and green considering the role emotions play in homebuying
- Learn the current green trends in the housing market
- Understand the key identifiers and differences between an 'energy efficient' and a 'green' home
- Match green features to different homebuyer expectations
- Learn how to market a green home and yourself as a green professional
When & Where
CEs & Cost
OR Real Estate Agency: 1 CE
Earth Advantage Broker Renewal: 1 CE
Accredited Green Appraiser Renewal: 1 CE
$19 | General Admission