ShareThisTest Your Green Marketing Knowledge
If your sustainable product team is looking to learn more about your audience and hone your message, we invite you to sign up for our one-day course, Marketing the Value of Sustainability, and challenge you to take your best shot at answering a few green marketing basics.
1. ________ upgrades were a top priority for homeowners remodeling in 2008, while ________upgrades took priority for 2009.
2. The deepest green consumers are willing to pay a _______% price premium for green products and services.
3. From 2009-2010, new certified homes in Portland sold for an _______% price premium, while existing certified homes sold for a ________% premium.
4. Between 2007-2008, dual flush toilet purchases increased by _______%.
5. The fastest growing segment on Facebook is ________.
Answers: 1. Energy Efficiency; Aesthetic 2. 20% 3. 18%; 23% 4. 80% 5. 55 - 65 year-old females 
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